​Let’s make Burger King hack the Halloween conversation of 2019.

On the day of Halloween, we'll launch a burger that literally will scare the sh*t out of people’s tastebuds.

(Obviously Burger King must've thought this was a good idea considering “Burn that ad” was released a month after we made this.)

Case Study

Teaser

We fired off the campaign by setting current Burger King billboards on actual fire. Just to send out a lil' heads up. 

Social

OOH

Challenge

Microsite

Stunt

Creative Team

Elin Lindeberg - Copywriter

Freija Edlund - Art Director

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